The Revenge Of The Nerd
There is no doubt that IT professionals, and people in general who work with statistics and numbers, are often categorized as "Nerds" (in a good way) and are proud of it. In today's tech world many internet-based business owners are included in this category.
The concept exemplifies these candidates as "strong" and "brave." "The revenge of the nerd" is simply the opportunity to re-study and arm themselves with the skills, resources and the knowledge to be prepared intellectually.
"The revenge of the nerd" is sweet and healthy but above all intelligent because it is about study and improvement. The concept also implies high quality content by positioning this Deloitte program as a great opportunity. This concept is broad enough and generic enough to cover all segments of the target, as these fit appropriately in this profile in multiple languages.